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Optimise - 7MS Website Services

Optimise your website experience checkout performance conversions

Why optimise?

  • for Conversions
    for Conversions

    See a huge increase in sales, sign-ups, or leads, by experimenting with the impact of targeted tweaks to layout, copy, and call-to-action text.

  • for Search Ranking
    for Search Ranking

    Significantly increase your organic search traffic through keyword research and targeting, and other on-page SEO techniques.

  • for Usability
    for Usability

    See increased customer satisfaction and retention by uncovering and eliminating any hidden hurdles in your user experience.

  • for Speed
    for Speed

    Significantly decrease your "bounce rate" and improve search result rankings by driving down page load times.

Maximise your investment

Stop your website underperforming

You’ve made a significant initial investment in your website. Ensuring it is optimised for success is then an iterative process.

We’ll test and refine to ensure every goal of your business is maximised and your website is top performing.

A website left static is a missed opportunity to increase visitors, increase customer satisfaction, and increase your sales/sign-ups.

-Paul Harding, MD

How we can help you win

Optimisation Services

Conversion rate optimisation (CRO)

How do you measure success? Perhaps the number of contact forms submitted, products purchased, or new registrations? Investing in CRO will maximise the chances that a visitor will complete the action you want them to.

Conversion rate optimisation (CRO)

Using proven industry tools, we measure the impact on your website's success metrics with targeted tweaks to website layout, landing pages, and call-to-action text.​ At the end of this process, you have the (statistically proven) highest performing version of your site!
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Search engine optimisation (SEO)

73% percent of visitors to business websites arrive via a search engine. SEO uses various techniques to ensure you rank high up in relevant search results, maximising the opportunity of that traffic coming to you!

Search engine optimisation (SEO)

We use specialised software to determine the best keywords and phrases to target for your website. Then we optimise your site by tweaking the content & structure of your pages, and your website code & configuration, ensuring the highest rankings possible through "on-page" SEO.
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Usability & Accessibility

Usability is a vital component of the overall experience for your visitors. Until tested with real users, design and functionality can only be an educated best-guess!
Accessibility — ensuring your site is fully functional for motor-, visually-, and sight-impaired users — is not only good practice, it is required by law in some territories.

UX & Accessibility

We have considerable experience running both face-to-face (moderated) and remote (unmoderated) user testing, to assess website ease-of-use and accessibility. We also use automated tools to scan for problem areas.
The findings of these techniques are combined to provide you with a comprehensive report containing prioritised recommendations.
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Performance testing & tuning

Fast page load times and good UI responsiveness is essential to ensure website visitors stick with you, and that search engines don't penalise you.

Performance testing & tuning

We examine your hosting, server configuration, caching, CDN, image/media assets, and website code, and make recommendations that will ensure you get optimum performance and provide the best experience for your users.
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Big results from small improvements

Get ahead of your competition

1 x
reduction in abandonment rate of mobile users when website is mobile optimised

Source: TOPTAL

Mobile quality assurance  and excellence is in our DNA.

1 %
or higher is the conversion rate achieved by the top 10% of ecommerce websites

Source: Monetate

With targeted CRO you can join those high-performing sites with double-figure conversions.

1 %
of UX problems can be discovered and solved by testing with just 5 users

Source: Nielsen Norman Group

We can facilitate impartial user testing to eliminate pain-points and friction.

1 %
potential boost in conversion rates by removing page navigation from your landing pages

Source: VWO

With simple but effective tweaks your site’s success metrics can soar.

  Get your FREE proposal  

You are just 2 steps away from receiving an awesome proposal from us
  1. Fill out this short form, then…
  2. We’ll email you the link to our time-saving “discovery wizard” (this collects all the info we need to quickly prepare your tailor-made proposal).

Rest assured, your personal details are never passed on to any 3rd parties.

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Hi there! How can we help you?